Best Sales Outsourcing Companies in 2025

Key Takeaways

If you're looking to outsource sales, top companies to consider include Near, MarketStar, and SalesHive—Near connects you with dedicated LatAm talent who become part of your team, MarketStar offers 35+ years of experience across multiple industries, while SalesHive focuses on B2B outbound lead generation with a flexible month-to-month model.
Sales outsourcing works best for specific business scenarios, such as when you need to generate a pipeline quickly without building an internal team, want to test new sales channels before committing long-term, lack an internal sales team but need to go to market fast, or have short-term campaigns that don't warrant permanent hires.
While traditional sales outsourcing offers benefits like faster deployment and specialized expertise, hiring your own remote sales team from Latin America provides an alternative that offers similar cost savings (30-70% compared to US salaries) while giving you greater control, better cultural alignment, and long-term team continuity without the common outsourcing drawbacks of high turnover and brand inconsistency.

Finding and retaining top sales talent is getting tougher and more expensive by the day. With US sales roles commanding hefty salaries and fierce competition for skilled professionals, it's no wonder many business owners are weighing their options—including sales outsourcing—to keep growth on track without breaking the bank.

But is traditional sales outsourcing the right move for your business? Or would you be better off exploring alternatives that give you both cost savings and greater control?

In this guide, we'll walk through everything you need to know about sales outsourcing: when it makes sense, the real trade-offs to consider, and alternative approaches that might deliver better long-term results.

Whether you're already committed to outsourcing or still weighing your options, you'll find practical insights to make the right decision for your business, plus a rundown of top companies to consider.

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What Is Sales Outsourcing?

Sales outsourcing is when a company delegates all or part of its sales function to a third-party provider.

Instead of hiring and managing salespeople in-house, you contract an external team to handle specific parts of the process.

These providers specialize in sales and come with pre-trained reps, proven scripts, and structured workflows. Some act as full-service teams, while others plug into just one part of your funnel (like outsourced SDRs or closers).

The best sales outsourcing companies, whether they specialize in B2C or B2B sales, provide services that include:

Lead generation
Cold calling and outreach
Sales support
Customer relationship management
Managing your sales pipelines
Developing sales strategies

It’s a flexible model—typically structured as a monthly retainer, per-lead cost, or performance-based fee. Most outsourced sales teams operate independently, using their own systems, processes, and talent.

Of course, there are trade-offs to consider—especially around control, visibility, and alignment. We’ll dig into those in more detail later in the article.

When Does Sales Outsourcing Make Sense?

Sales outsourcing can be a smart play—especially if you're scaling fast and need revenue support yesterday.

It’s commonly used when companies:

Need to generate pipeline fast without building an internal team
Want to test sales channels (email, cold calls, outbound, etc.) before committing long-term

Lack an internal sales team and need to get to market quickly
Are entering a new vertical or territory
Want to focus internal energy on product development, fundraising, or delivery
Have short-term campaigns that don’t require permanent hires

It’s especially attractive for startups or lean teams trying to grow without blowing their headcount budget.

Benefits of Sales Outsourcing for Growing Businesses

There’s a reason this model is so popular: It can work.

When done right, sales outsourcing lets you:

Move fast: get a team up and running in weeks, not months
Tap into expertise: work with reps and managers who know specific markets or industries
Control costs: pay only for services rendered or outcomes achieved
Scale flexibly: ramp up or down depending on sales cycles

Challenges with Sales Outsourcing

For all its upside, outsourced sales isn't always a perfect fit—especially for companies seeking long-term growth, strong culture, and high accountability.

Here’s some of the potential downsides:

1. Culture fit often suffers

Outsourced reps don’t usually embed in your team. They’re often juggling multiple clients and scripts, which can lead to tone-deaf conversations and inconsistent messaging.

2. High turnover and low loyalty

Some BPOs churn reps frequently. You may invest time in ramping someone up, only to have them leave mid-quarter. That constant turnover erodes momentum.

3. No real ownership or customer insight

Because these reps don’t work for you directly, they rarely feed insights back into product, marketing, or support. You get activity—but not strategic impact.

How Outsourced Sales Compares with Building and In-House Team

If you're weighing outsourced sales against hiring an in-house, here’s a quick side-by-side to help you compare the core factors.

Of course, how these factors play out depends heavily on the provider. Some outsourced sales companies deliver excellent results, with strong onboarding, low rep turnover, and close alignment to your brand. Others may take a more transactional approach that makes it harder to maintain consistency or control.

The key is knowing what you’re optimizing for—and choosing the model that aligns best with your goals.

What Sales Processes Should You Outsource?

Outsourcing doesn’t have to mean handing over your entire sales operation. In fact, many companies blend the two—keeping a smaller core team in-house while outsourcing specific functions to boost efficiency or fill gaps.

Outsourced support can be a powerful extension of your team.

The key is to identify which parts of the sales funnel are slowing you down or distracting your team from higher-value work—and delegate those strategically.

Here’s a few of the most commonly outsourced sales processes.

Sales Development (SDR Work)

Sales development is one of the most commonly outsourced sales functions—especially in B2B companies. This typically includes cold outreach via email, LinkedIn, and phone, as well as consistent follow-ups to engage potential buyers and move them toward the next step.

Outsourced SDRs are often brought in to fill the top of the funnel—identifying prospects, initiating conversations, and booking meetings for closers. It's a high-activity role that benefits from strong systems, clear messaging, and dedicated focus—making it a natural candidate for outsourcing when internal bandwidth is limited.

Appointment setting

Outsourced sales companies also support clients by providing appointment-setting services. They schedule meetings with potential customers, allowing your sales team to focus on qualifying leads and closing deals.

They leverage their expertise in efficient appointment scheduling techniques, including utilizing advanced software, managing calendars, and coordinating with all parties involved.

By handling the logistics aspects, outsourced sales appointment setters ensure effective management of every valuable sales opportunity, optimizing your chances of success.

Inside sales

You can benefit greatly from outsourcing your inside sales operations to specialized firms or sales professionals. Inside sales specialists conduct sales activities such as selling products or services to businesses over the phone or through email, allowing you to expand your reach and focus on core business functions.

These specialists have product knowledge and effective communication techniques, ensuring a seamless and persuasive sales process for maximum results.

Lead qualification

Outsourcing lead qualification is another option. Specialists in lead qualification use a set of predetermined criteria to identify and separate the most promising leads from the general pool, ensuring that your sales team focuses their efforts on the leads with the highest conversion potential.

These sales professionals will customize their qualification criteria based on your specific needs. Their methods often involve a mixture of automated scoring systems and human analysis, enabling them to identify explicit and implicit indicators of a lead’s potential value.

Sales Reps

Many companies outsource their entire sales representative function as part of their sales strategy. Outsourced sales reps typically handle the complete sales cycle from initial outreach to closing deals. These professionals represent your company to potential customers, manage relationships, conduct product demonstrations, negotiate terms, and ultimately secure sales.

Unlike more specialized functions like appointment setting or lead qualification, outsourced sales representatives take ownership of the entire customer journey. They're expected to understand your product offerings, communicate value propositions effectively, overcome objections, and move deals through your pipeline until closed.

Providers in this space often structure their services with a base fee plus commission model, aligning their incentives with your revenue goals. The level of integration with your internal teams varies by provider, with some functioning almost like an extension of your organization while others operate more independently.

Sales training

Sales training is a crucial element in elevating a company’s sales performance. Outsourcing sales training to specialized firms can bring a new perspective and effective techniques to the sales team.

These firms have proven methodologies for training and developing high-performing sales teams. Their programs often encompass skills such as negotiation, prospecting, and closing techniques, and they also usually delve into the art of rapport-building and empathetic communication.

By outsourcing sales training, you can ensure your sales team is equipped with the latest tools and strategies to maximize their performance, thus boosting overall sales and driving business growth.

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What to Look for When Partnering with Sales Outsourcing Companies

Given how the global sales and marketing BPO market is expected to reach nearly $50 billion by 2028, endless providers will vie for your business. Sorting out the right fit comes down to a handful of specific characteristics you can watch out for.

Industry-fit

Understanding the sales outsourcing company’s current client base and expertise is crucial. Can they effectively engage with your target market and align with the industry/niche of your company? A company that understands your industry will have a better chance of driving more successful sales outcomes.

High-quality service

Your chosen sales outsourcing company will represent your business to customers. They must thoroughly understand your business model, value proposition, and buyer personas. This understanding should shape their lead generation strategies to ensure they effectively convey your brand’s messaging.

Scalability

Consider whether the sales outsourcing company has the resources and flexibility to scale its services according to your company’s evolving needs. As your business grows, you will want a partner who can accommodate increased sales volumes and adapt to changes in demand.

Goal-oriented and consultative

Look for a sales outsourcing company that takes a proactive approach, offering strategic recommendations to enhance your sales funnel. The best sales outsourcing companies set goals and focus on improving KPIs throughout the sales process, enabling data-driven decision-making for continuous improvement.

Best Practices Before Engaging Sales Outsourcing Services

Outsourcing can be a strategic decision that brings numerous benefits to your business. Whether you’re considering outsourcing just one process or your entire sales operation, it’s important to do the following:

Clearly define what you aim to achieve with outsourcing, be it expanding your user base, entering new markets, or improving customer lifetime value.

Ensure the sales outsourcing company values data privacy. They should have strong security measures to comply with regulations and protect sensitive customer information, maintaining your company’s reputation and customer trust.
Communication is key. Choosing a company that aligns with your values and goals can foster a collaborative relationship, promote effective communication, and lead to unified sales efforts, essentially turning them into an extension of your own team.
Seek a sales outsourcing company with transparent, well-defined processes. These indicate efficiency and effectiveness, along with the ability to seamlessly integrate with internal teams, adapt to varying sales volumes, and improve collaboration and communication—all of which lead to a successful sales outcome.

By considering these factors, you can select a sales outsourcing partner that not only understands your industry but also provides high-quality service, scalability, and a consultative approach. This strategic partnership can help drive sales growth and improve your company’s overall sales performance.

Consider This Before You Decide to Outsource Sales

Before signing on with a sales outsourcing firm, it’s worth asking: What are you really solving for?

Are you looking for a quick fix or a long-term solution?

Outsourcing works well when you need to move fast or test a market. But if you're building a sustainable sales engine, you need to think beyond temporary solutions.

The most successful companies we work with approach sales as a core function—something that needs dedicated people who understand your product deeply and can evolve with your messaging, ideal customer profile, and go-to-market strategy.

There's a middle ground worth exploring

Here's something many businesses don't realize until they've been through a few outsourcing relationships: you don't have to choose between astronomical US salaries and transactional outsourced relationships.

The talent market has changed dramatically in the last few years. Remote work has opened up possibilities that simply weren't viable before. Companies are finding skilled, dedicated sales professionals outside the US who can become true team members—without blowing their budgets.

Look at every option on the table before making your decision. The right approach depends entirely on what you're trying to achieve, your timeline, and your specific business model.

An Alternative to Outsourcing: Hire Full-Time Sales Professionals from Latin America

If you are mainly considering outsourcing as cost saving measure, there may be a better model.

Instead of outsourcing, you can build your own embedded sales team at a similar monthly cost—without losing control or continuity.

For example, sales reps in Latin America:

Work your hours
Understand your business
Grow with your team
Have salary expectations up to 68% lower than US-based hires

You could have an in-house sales team—just based in Mexico, Colombia, or Argentina.

You can hire sales professionals who join your team and live your brand.

Latin America is home to thousands of skilled, English-speaking sales pros who work US hours, understand American buyers, and bring a serious work ethic.

You just have to know where to look—and how to hire right.

You Can Still Save 30–70%—Without Sacrificing Loyalty or Control

Latin America offers a compelling salary advantage due to cost-of-living differences. But these professionals aren’t “cheap labor.” They’re committed, qualified team members who expect fair pay and long-term growth—just like your US staff.

Building continuity vs. temporary solutions

There's a fundamental difference between hiring team members and contracting with service providers. When someone joins your company directly:

They learn your products inside and out
They become embedded in your culture and processes
They develop relationships across departments
They grow with your organization over time

This continuity creates a compound effect that's hard to achieve with traditional outsourcing, where relationships often end when contracts expire.

Recruitment firms help you hire fast—Without the BPO tradeoffs

One of the biggest concerns we hear from companies considering international hiring is speed. "Won't it take forever to find and vet candidates in another country?"

The reality is that with the right recruitment partner, you can assemble an international team almost as quickly as signing with an outsourcing firm, often in under a month. The best sales recruitment firms for hiring in LatAm have already done the hard work of building talent networks in key regions.

These specialized partners handle the complex parts of international hiring:

Finding and screening qualified candidates based on your specific needs
Evaluating both technical skills and cultural fit
Managing interviews and assessments efficiently
Navigating international compliance and payroll requirements

Unlike outsourcing, you maintain complete control over who joins your team, how they work, and how they integrate with your company culture. You get the speed and convenience without sacrificing the quality of your hires or your ability to build a cohesive team

Full disclosure: This is exactly what we do at Near, so we're admittedly biased. But we've seen this pattern repeatedly—companies come to us after trying the outsourcing route first, looking for more continuity and control without sacrificing the cost benefits.

What Are the Top Companies for Hiring or Outsourcing Sales Roles?

If you've weighed your options and decided that either sales outsourcing or hiring your own offshore sales team is the right choice for your business, here's a list of companies to consider, in no particular order.

This list includes both traditional sales outsourcing providers and specialized recruitment firms that can help you build your own remote sales team:

Near

Near is a staffing and recruiting agency that helps US startups and mid-size enterprises hire top-performing remote talent in Latin America across finance, sales, software engineering, design, AI, data, marketing, operations, and virtual assistance.

Unlike traditional outsourcing companies, Near connects you with professionals who become direct members of your team. We've placed over 2,000 candidates with 700+ US companies, with a 97% placement success rate and industry-leading retention.

Our approach is straightforward: we understand your specific needs, culture, and goals, then tap into our extensive network of pre-vetted Latin American talent to find the right match. We handle everything from sourcing and screening to compliance and payroll, so you can focus on growing your business.

What sets Near apart is our on-the-ground presence in Latin America—we know the local markets, understand salary expectations, and can identify the professionals who will thrive in US-company environments. Our clients typically save up to 70% on hiring costs while building stronger, more sustainable teams than they would with outsourcing.

Key features:

Latin America focus: We source top 1% remote sales professionals across LatAm, providing fluent English-speaking talent for all sales roles (SDRs, BDRs, sales managers, account executives, etc.) who work during US business hours.
Outsourcing speed with team member benefits: While traditional recruitment can take 3–6 months, Near gets your sales team up and running just as quickly as an outsourcing company. You can interview your first pre-vetted candidates within 3 days and typically have a new team member starting within 21 days. The difference? You're building your own dedicated sales force, not just renting temporary help. This gives you all the speed of outsourcing with the commitment and alignment of an in-house team.
Flexible, no-risk pricing: Interview candidates at no cost. Once you hire, choose a one-time fee (recruitment model) or a monthly fee per hire (staffing model). We offer a replacement guarantee and help most clients save 30–70% compared to US salaries while still offering competitive pay.

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MarketStar

With offices in the US, Mexico, Philippines, Ireland, and India, MarketStar offers 35 years of experience. From pipeline generation and sales enablement to account management and sales chat, MarketStar simplifies sales processes to increase market share for businesses.

The company’s expertise in IT services, SaaS solutions, digital advertising, social media amplification, computer hardware, and network telecom makes it an ideal partner for versatile companies looking to lower acquisition costs, expand their customer base, and innovate their sales tactics.

Key features:

Full-funnel services: Offers B2B direct sales, partner channel management, inside sales, and customer success teams, allowing clients to outsource entire sales functions.
Industry expertise: 35+ years’ experience across software, telecom, hardware, and digital media, with specialized teams for different verticals. Has launched and sold thousands of products worldwide for Fortune 500 clients.
Global reach: Delivery centers in the US, EMEA, LATAM, and APAC. Able to deploy multilingual sales teams and cover regional markets at scale.

SalesHive

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SalesHive is a B2B sales agency (est. 2016) that specializes in outsourced SDR teams and outbound lead generation. The firm has grown to hundreds of US-based sales development experts and built an AI-driven platform to scale outreach.

SalesHive’s flat-rate, month-to-month model and focus on data-driven campaigns make it a popular choice for high-growth startups aiming to quickly book more sales meetings without long-term contracts.

Key features:

Outbound prospecting focus: Provides dedicated SDRs for cold emailing, cold calling, LinkedIn outreach, and other top-of-funnel activities. Also assists with inbound lead follow-up and appointment setting.
Tech-enabled process: Leverages a proprietary platform and automation (e.g. email customization APIs, AI tools) to increase efficiency and personalize outreach at scale.
Transparent pricing: Offers flat monthly pricing (no commissions) and flexible month-to-month agreements starting at $4000 a month for one cold caller in the Philippines and one US strategist, up to $12,000 a month for 2 US cold callers and 1 US strategist.

Televerde

Televerde is one of the most unique and socially impactful sales outsourcing companies. Their purpose-driven approach sets them apart, providing second-chance employment opportunities for incarcerated women who deliver exceptional results and make up 70% of the company’s 600+ global workforce. Their model is backed by research, showcasing higher employment, earnings, education, and lower re-offending rates.

They offer revenue as a service and customer care solutions, leveraging best-in-class technology and a resilient operating model. Televerde excels in partnering with leading B2B companies across the technology, software, and telecommunications industries.

Key features:

Revenue-as-a-Service: Provides end-to-end lead generation and sales closure (“Revenue as a Service”) and customer support solutions. Excels at handling complex, multi-touch B2B sales cycles from initial prospecting to deal close.
Social impact talent model: Recruits, trains, and employs women inmates as sales professionals—a model shown to produce above-average results in conversion rates and customer engagement (while also reducing recidivism).
Global operations: Headquartered in Arizona with delivery centers in the US, Latin America (e.g. Argentina), Europe and Australia. This allows 24/7 coverage and multilingual support for international campaigns.

Sales Partnerships Inc.

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Sales Partnerships (founded in 1997) specializes in customer engagement and product launches, making it a go-to for sales outsourcing. With dedicated field teams that can be quickly mobilized, they effectively communicate your message, engage with target customers, and enhance brand affinity.

Sales Partnerships excels in industries like retail, consumer goods, and telecommunications.

Key features

Industry breadth: Proven success in CPG, retail, telecom, financial services, and more. For example, SPI’s field programs have yielded a 95% reduction in customer complaints vs. industry averages by emphasizing quality customer interactions.
Transparent metrics: Provides detailed reporting on field activities (visits, conversions, feedback) and stringent QA. SPI’s processes and results have earned it a client retention rate well above industry norms.
Rapid deployment: Maintains a bench of experienced sales reps and managers, enabling SPI to launch campaigns in weeks. Scalable team sizes, with the ability to cover nationwide campaigns or targeted regional tests.

JumpCrew

JumpCrew is an integrated sales and marketing outsourcing firm that builds “launch-ready” revenue teams for B2B clients. Based in Nashville (founded 2016), JumpCrew combines outsourced sales reps with digital marketing support to drive growth.

The company has delivered over $5 billion in sales pipeline for 450+ clients – including brands like Alibaba, Nextdoor, Zillow, and Experian. JumpCrew is especially suited for companies that want a one-stop partner for both customer acquisition and lead generation.

Key features:

Full-funnel approach: Offers bundled outsourced sales and marketing services spanning outbound sales (SDRs/AEs), content and SEO, paid ads, and lead nurturing. This alignment ensures that marketing efforts translate directly into sales opportunities.
Quick team deployment: Capable of standing up a dedicated sales team in as fast as 30 days. JumpCrew brings its own trained reps and managers, saving clients the time of hiring and onboarding.
Risk mitigation: Comes with established processes, playbooks, and sales leadership. With hundreds of campaigns’ experience, JumpCrew reduces trial-and-error for clients and is comfortable committing to KPI targets (it cites an average client revenue growth of 190% in some engagements).

SalesRoads

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SalesRoads is an appointment-setting and lead generation specialist based in the US. It provides 100% outsourced SDR teams that are tailored to each client’s needs— effectively acting as your inside sales department.

SalesRoads emphasizes quality over quantity: all outreach is highly targeted and handled by experienced, US-based SDRs (no call centers). Over 17+ years, the company has set more than 100,000 qualified appointments and served 500+ clients in SaaS, manufacturing, logistics, and other B2B industries, including Microsoft and Shell.

Key features:

Dedicated SDR teams: Builds a fit-to-purpose SDR team for each client, including a full support structure (SDR(s), a Sales Ops strategist, and a client success manager for oversight). This team engages prospects via multi-channel outreach (phone, email, LinkedIn).
Experienced talent: Reps have on average 5–10 years of experience in B2B sales, and receive 3× the industry standard training.
Qualified meetings focus: Uses a “meaningful conversations” methodology – prioritizing highly qualified appointments over sheer volume. This means sales meetings set by SalesRoads are more likely to convert, saving your team time.

Final Thoughts

When it comes to scaling your sales team, there's no universal right answer. The best approach depends on your specific business needs, growth stage, and long-term objectives. Traditional sales outsourcing can be the perfect solution when you need short-term flexibility or specialized expertise for specific campaigns. Building your own team with international talent might make more sense when you're focused on sustainable growth and deeper customer relationships.

What matters is making this decision thoughtfully, with a clear understanding of the trade-offs involved. Ask yourself: Are you looking for a temporary sales boost or building a sales engine that will scale with your company? Do you value flexibility above all, or is team cohesion and consistent brand representation more important?

Whether you ultimately choose outsourcing, direct hiring, or a hybrid approach, the key is aligning your sales strategy with your broader business goals.

Curious about what talent options are available before making a decision? We recommend exploring what the international talent market looks like, even if you're still considering traditional outsourcing. It's always valuable to understand all your options.

Fill out this form to see sample profiles of pre-vetted sales professionals from Latin America without any commitment. You might be surprised by the quality, experience, and potential cost savings these candidates can offer compared to traditional outsourcing solutions.

FAQs

What’s the difference between a staffing agency and an outsourced sales company?

Outsourced sales firms take over a sales function—you pay them to do the job on your behalf. Staffing firms for sales roles help you hire someone who works on your team but typically remain employed by the agency itself. These arrangements can be temporary or ongoing, with the agency handling payroll, benefits, and HR functions.

Is hiring from Latin America (nearshoring) more expensive than outsourcing?

Not really. In fact, hiring a full-time nearshore rep in Latin America is often less or the same as what you’d pay for outsourced sales services. But you get way more: control, continuity, and commitment.

To learn more about why nearshore hiring is becoming such a popular strategy, read our article on why nearshoring is the smartest way to cut costs and scale your business in 2025.

Is outsourcing suitable for B2C and B2B sales?

Yes—but with caveats. B2B sales typically benefit more from embedded reps who can build relationships and understand complex offerings.

B2C models can work with outsourced SDRs or agencies, but even then, consistency and brand alignment often suffer.

If you are looking for companies who specialize in B2B sales, see our article on the top 25 B2B sales outsourcing companies.

What’s the difference between outsourced sales and marketing vs. just outsourcing sales?

Outsourced sales and marketing typically means hiring a third-party firm that handles both lead generation and sales outreach. These providers might create content, run ads, manage email campaigns, and then pass qualified leads to their own sales reps to close.

In contrast, outsourcing sales alone usually focuses on activities like cold calling, appointment setting, or deal closing, often relying on your existing marketing efforts to supply leads.

The combined approach can work well for companies looking for an end-to-end pipeline solution. But it’s important to vet how well the sales and marketing functions are integrated—and whether the messaging truly reflects your brand.