How a 120-Year-Old Laundry Company Hired 3 Specialists and Saved $127K a Year

Summary

• Challenge: CITY needed a Salesforce Analyst to own a platform nobody was managing, after two failed offshore hiring attempts undermined its confidence in this hiring model.
• Why CITY chose Hire With Near: A colleague recommended Hire With Near, and CITY was sold on the closer time zone and hands-on onboarding support, a stark contrast to its previous offshoring partners.
• Solution: Hire With Near delivered vetted candidates fast and stayed involved after placement, unlike CITY's previous staffing partners.
• Roles hired: Salesforce Analyst, Marketing Coordinator, HR Coordinator.
• Results:
  
  • Saved $127K annually across its three hires (about 57% less than US-based hires)
  • Cut time-to-hire to 23 days for its first specialist, versus an estimated 60 to 90 days in the US
  • One hire built an unrequested integration that saved an additional $40,000
  • Scaled from one hire to three, spanning Salesforce, marketing, and HR, in under 18 months

Challenge

CITY needed a Salesforce Analyst to own a platform nobody was managing, and two previous offshore hires made it doubt anyone could fill that gap.

CITY runs on Salesforce companywide: sales, service, marketing, and the front office all touch it, about 30 users in total. But nobody owned the platform.

Emily Hauber, CITY's Director of Communications, was handling Salesforce administration and data analysis herself, on top of her actual job. Reports piled up, while campaigns waited.

CITY had tried offshoring that work twice before, but both times went badly enough that Emily nearly gave up on the idea entirely. The first attempt, through a different staffing company, ended when the new hire asked CITY to buy her a replacement computer. The company agreed and paid for the new computer. Days later, she stopped responding entirely. And there was no one from the staffing company to step in.

A second attempt ran into a different problem: the hire's working hours barely overlapped with CITY's own. “We had a really bad experience,” Emily said. “It put a lot of bad taste in our mouth.”

Hiring locally wasn't a realistic fallback either. CITY is based in Oelwein, Iowa, a small town without a deep bench of Salesforce specialists.

Solution

Hire With Near delivered vetted candidates fast, and stayed involved long after placement.

A colleague recommended Hire With Near, and the closer Latin American time zones were the deciding factor.

The process for the Salesforce Analyst moved fast: within two weeks, Emily had her first round of candidates, all strong enough that she said she would’ve hired any of the three finalists.

The biggest difference showed up after placement. Where the previous staffing company disappeared the moment a hire was placed, Hire With Near stayed involved: 

It wasn't just one person. There's a whole team at Hire With Near. I have five to six people I can probably reach out to at any time.

Emily Hauber

Director of Communications at CITY Clean and Simple

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That ongoing support is what let CITY trust its Salesforce Analyst enough to take on a billing-to-Salesforce integration nobody asked for, one that saved the company $40,000.

A few months after that first Salesforce hire, seeing it work out gave CITY the confidence to bring Hire With Near back for a Marketing Coordinator, filled the same way.

Results

CITY saved $127,000 annually and cut its hiring timeline to weeks instead of months.

Partnering with Hire With Near delivered several concrete outcomes for CITY:

• Significant cost savings: Hiring CITY's Salesforce Analyst, Marketing Coordinator, and HR Coordinator cost the company $127,000 less per year than hiring the same roles in the US.
• Faster recruitment: CITY's first hire took 23 days from search to start date instead of the 60–90 days it would've taken in the US. 
• Unprompted ownership: The Salesforce Analyst's self-taught billing integration saved CITY an additional $40,000, work nobody assigned.
• Continued growth: After that first Salesforce hire and the Marketing Coordinator, CITY added an HR Coordinator too, and opened a new expansion conversation in 2026.

I would hire a lot more people from Hire With Near. I'm probably your biggest fan.

Emily Hauber

Director of Communications at CITY Clean and Simple

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Looking to build the team you don't have yet? Book a free consultation with Hire With Near and we'll find your first specialist the same way we found CITY Clean and Simple's team.

To learn more about CITY Clean and Simple, visit its website: https://www.citycleanandsimple.com/